DOBI - recycled backpack

DOBI
Lo zaino DOBI, viene ideato a partire dal recupero e riutilizzo dei banner realizzati dal comune di Torino per Torino Capitale Europea dello Sport 2015 e dismessi alla fine dell'anno.
DOBI backpack is designed starting from the reuse of the banners created by the city of Turin for the event Turin European Capital of Sport 2015.
Il nome scelto (in piemontese significa "doppio") mantiene il legame con il territorio di Torino e fa riferimento alla modalità di chiusura dello zaino. 
La doppia chiusura rende lo zaino flessibile, maneggevole e adattabile alla quantità e al tipo di oggetti al suo interno.
Tha name keeps a bond with the area of Turin and refers to the two sizes of the backpack.
DOBI means double in Piedmontese dialect.
The two sizes of the backpack make it flexible, handy and suitable to the multiple kinds of object you can put inside it.
La microforatura e la resistenza del PVC rendono l'utilizzo dello zaino perfetto per il contesto marino, ma adatto anche a quello cittadino, per il trasporto di materiali umidi.
The texture with tiny holes and the resistance of the PVC make the backpack perfect to be used at the seaside, but also suitable for the urban contest, so that you can easily transport damp materials.
Lo zaino viene venduto all'interno di un packaging primario che diventa tasca interna per riporre oggetti piccoli e preziosi.
The packaging case, containing the folded backpack ready to be sold, is thought to be used as inner pocket to put small or valuable objects.
Recognition and prize: ADI Design Index
Publication of the project Un Sacco di Sport on ADI Design Index for Social Design. 
ADI Design Index is the yearbook published by ADI - Italian Association for Industrial Design - that collects the best of Italian design, selected by the ADI Permanent Design Observatory.
The selection includes products or product systems, assessed in the context of different merchandise fields, in addition to the theoretical, historical and critical research and the corporate research.


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DOBI - recycled backpack
Published:

DOBI - recycled backpack

Turin was the capital of the sport in 2015. What was left of this event was a big quantity of banners used for the campaigns. This project was th Read More

Published: